Hugo Lin

Financial Services Manager

I am your partner in achieving financial independence and a prosperous retirement. With a decade in Financial Wealth Management, I specialise in building passive income streams, cutting expenses, and multiplying wealth.

As a leader at Apex Affinity Planners, I guide a team of advisors united in helping clients attain financial freedom. My true passion is empowering individuals for a worry-free retirement through tailored passive income strategies.

With experience, I master optimising portfolios and crafting plans aligned with unique aspirations. By focusing on passive income, I ensure your wealth grows in retirement.

Beyond numbers, I connect with clients, understand dreams, and provide solutions. Whether it’s global travel or a serene retirement, I design a roadmap to financial security and fulfilment.

Partner with me today for a transformative journey to financial independence. With dedication, cutting-edge strategies, and genuine care, your retirement goals will be efficiently achieved. Let’s make your golden years truly golden.

Assets protected (millions)

Assets under management (millions)

MDRT 2021 - 2024

PIAS Platinum Club 2021

PIAS New Producer 2021, 1st runner up

Estate & Succession Practitioner

What my clients say

Proud to have worked with amazing clients who’ve shared their experiences with us.

Thanks, Hugo for the quick fix on the life insurance for my 3 kids. Efficiency and quick enough to handle the task when we approached him. Even meeting me at the clinic when check-ups need to be done

👍👍👍 Keep it up, Hugo!

Getting an insurance in SG has always been my last priority. As a Malaysian working in SG, I always think my MS insurance will be my fallback plan for all emergencies. Haijun has long advised me to get insured since most of my time are spent in SG. He has proved it so right when I was struck with dengue in SG. I spent a full week in and out of hospital paying exorbitant medial fee as a foreigner where in the first place I could just enjoy a way lower cost, only if I am insured.

Since then, Haijun has become my trusted advisor, whether it’s for medical insurance or financial planning. He is the great epitome of a knowledgeable advisor who listens patiently to your concern, provides you an honest review and advises objectively. I felt assured taking his advice as he always put himself in my shoes knowing my limits and concerns. Most importantly, I don’t feel pressured discussing all sorts of life challenges with compared to my experiences with other insurance agents/financial advisors.

I feel very blessed to have been randomly assigned to you from my first online inquiry.

I really appreciate your patience in answering my sometimes repetitive questions ; you giving me space to think without being a typical pushy salesperson; your ability to understand my financial concerns. I have great confidence in your product recommendations.

Keep up the good attitude!

For the years I’ve known Hugo, he has always been sincere, always ready to assist me with my enquiries promptly. Through him, I have learnt more on savings, investments and retirement plan. The thing I appreciate most about Hugo Lin is that he is honest and puts my interests first, always listening and understanding my needs and wants and then he would advise me on what is best suited for me. He is different from the rest that I’ve met because he does not hard sell rather, he always plans and advises on what’s best for me even though it means that I do not have to commit to any plans yet. I trust Hugo and would say he is the only financial planner that Ive come to trust.

Hugo has the profound knowledge and always keeps the interest of his client at heart. He makes the effort to meet me and my family at our most convenient time and place. Hugo ensures that the policies and options are clear and appropriate to my means and gives credible non judgemental advices. His professionalism and responsible nature is portrayed by his prompt responses and follow throughs. He is definitely the go to Financial Consultant. Thank you Hugo.

Hugo has been very detailed and very patient when we repeatedly asked the same questions. We would hughly recommend him to our friends if they need sound financial advice. Keep up the good job, Hugo!

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